pool at Carlton Landing

History | Master Plan

From a Family’s Lake Retreat to a Town Like No Other

In the spring of 1971, Jack Carlton Humphreys and his wife Bonnie were on a road trip to see friends in Arkansas. They stopped to visit some other friends at Lake Eufaula. When they saw the Longtown Creek portion of the lake (not far from where Carlton Landing is located today), Jack took in the clear water and rolling wooded hills from an empty hillside lot. “Bonnie,” he said, “I can see our grandkids playing in the sand and boating on this water. This lake is a special place.” The family’s love for Lake Eufaula evolved into a passion to create a community that could be shared with others seeking adventure, memories and simplicity.

porch fronts with flags

A Vision

The dream moved from a vision to reality in 2008, when Carlton Landing founders, Jen and Grant Humphreys hired Andrés Duany of Duany Plater-Zyberk; world-renowned town planners responsible for places like Seaside and Rosemary Beach, Florida. The request was simple: create an enchanting place to foster a strong sense of community and encourage a healthy lifestyle.


Family walking

Walkable Community

Carlton Landing was designed to  be a walkable master plan community in Oklahoma with aspects of New Urbanism.  The plan include a series of neighborhoods with more than 3,000 homes, a town center complete with shops and restaurants, a K-12 academy where students can safely walk to school, a destination wedding chapel, and an assortment of gardens, parks, pools, farms, and amenities to serve guests and residents.

Wood porch on brick house

Sustainable Living

Sometimes it’s easy to think about the here-and-now without wondering about the impact on the future. Ecological stewardship and sustainability are central to our building process. Every decision keeps both the present and future in mind.

From using green building practices in the creation of energy efficient homes to protecting miles of natural shoreline, Carlton Landing is setting a new standard for sustainable community building that reduces our carbon footprints and keep the natural world healthy and beautiful for generations to come.

White house at Carlton Landing

Architectural Influence

The Oklahoma Land Run attracted pioneers from all parts of the world, bringing a variety of architectural styles with them. The farmhouse was common among settlers and inspired  the decision to select the Traditional American Farmhouse as our local architectural style, otherwise known as the architectural vernacular. Supporting styles include Victorian, Arts & Crafts, and Rural Gothic architecture.

“There is no doubt whatever about the influence of architecture and structure upon human character and action. We make our buildings and afterwards, they make us. They regulate the course of our lives.”

Winston Churchill, addressing the English Architectural Association, 1924

Carlton Landing